Lucas Hamilton is Manager, Building Science Applications for CertainTeed Corporation
The 2012 American Institute of Architects (AIA) Convention and Design Exposition was held in Washington, D.C this year. The show was jam packed with exhibitors and educational programs for architects and design professionals and, according to early estimates, attracted 30 percent more attendees than last year’s event which was held in New Orleans. Could it be the location? Could it be an improved building environment? It is hard to say but the show appeared to be busy.
The Saint-Gobain booth this year had a listening room component and we had experts from several of our businesses CertainTeed, ADFORS, Grenite, Norton, SAGE, Saint-Gobain Glass, Saint-Gobain Solar, Saint-Gobain Performance Plastics and SolarGard who stood ready to help architects solve their unsolvable problems. This was a new concept which created some interesting conversations in our ‘listening rooms’ – pod-like areas to sit and hold private conversations.
I was speaking with an architect in our booth about a variety of products and systems when he spied my name tag and exclaimed, “you’re the guy who does the webinars. It’s great to actually meet you.” Since our webinars only provide a photo of me on the title page and frankly I’ve got a face made for radio, I was surprised that he would recognize me. He provided some valuable feedback about why he thought our CertainTeed webinar series, which is part of our Continuing Education program, provided him not only with valuable credits for his continuing education credentialing, but also information that he can put into practice as an architect. I really appreciated the feedback and it’s rewarding to know that what we are sharing with people is helping them every day.
I would say that we are beginning to see an improvement in the design community especially from markets such as education, healthcare and multi-family housing. At least Washington, D.C looked like building projects were in abundance.
If you have thoughts about the industry or comments about our CertainTeed webinar series, I would love to hear from you.