Q and A at International Builders’ Show (IBS) with CertainTeed Expert Matt Gibson

???????????????????????????????During IBS our Meet the Experts sessions gave show attendees the opportunity to get their questions answered.  Our MC, Ted Brunson pitches the following question to Matt Gibson, Marketing Director, Siding

What New Options are Available with Regard to Creating Beautiful Living Spaces?

With exterior cladding there are endless possibilities with regard to color and texture available today to create a unique look to your home.  For us, it is about Freedom of Choice and aesthetics to create beautiful homes.  We can give you exactly what you want to make your home reflect your style and personality. We have several online tools that will enable homeowners and builders to test colors and styles on the home so that the most informed decisions can be made before ever putting a product on the house.

Colorview is a visualization tool that can take a picture of a specific home and allow homeowners and builders to put siding and roofing styles and colors directly on the house. This enables the homeowner to select the right style and color of siding and roofing that will provide a lifetime of satisfaction and curb appeal. Our ColorCoach and CurbAppeal applications take more generic styles of homes and allow you to  explore colors, styles and textures as well.

Q and A at International Builders’ Show (IBS) with CertainTeed Expert Lucas Hamilton

Lucas and TedDuring IBS our Meet the Experts sessions gave show attendees the opportunity to get their questions answered.  Our MC, Ted Brunson(right) pitches the following question to Building Scientist Lucas Hamilton

What is CertainTeed doing to control the way moisture is entering and leaving the home?

We use a variety of different kinds of materials and technique in our products – including passive materials – that can change their properties from being vapor closed to vapor open to address this issue.  In a situation when a wall gets wet, the physical materials that make up that wall change and promote the removal of the moisture from that wall to dry it out before biological contaminants can take hold and compromise the indoor air quality.

We have always had moisture intruding in our built assemblies but as we have increased our efforts to conserve energy over the last 40 years we have reduced our tolerance for that moisture and drying potential.  If you can pump heat and energy into a wall you can dry it out. But if you bottle up that energy you reduce your tolerance for those intrusions.

 

Homes for Our Troops, A Cause to Celebrate

During this busy time of year let’s pause and focus on that for which we are grateful. I am grateful for the blessings that come with working for a company with compassion.  As a manufacturer of building materials, CertainTeed donates to several charitable organizations at the regional and corporate level. This year, CertainTeed proudly made a multi-year commitment to Homes for Our Troops.HFOTlogo_RGB_url2014-291x300

Homes for Our Troops is a national non-profit organization dedicated to building specially adapted homes for severely injured Veterans across the nation. The organization is committed to helping American heroes rebuild their lives. Our involvement is through product donation; however, there are many ways individuals can help, too.

This holiday season 10 Veterans are receiving their own specially adapted home. When you stop to think about what this means for these individuals and their families, it is humbling. The homes are provided mortgage-free to these soldiers who have returned home with life-altering injuries. Surely this is something for which we can all be thankful.

Homes for Our Troops raises money and provides building materials and professional labor to coordinate the construction of state-of-the-art homes so Veterans can live more independently. The specially adapted homes help empower these Veterans so they each can focus on their recovery and returning to their life’s work. Read more about these heroes and their post-war journeys at www.hfotusa.org.

So yes, this holiday I give thanks to Homes for Our Troops, American soldiers, and working for a company that allows me to be a small part of this generous and necessary effort.

 

Green Thought Leader Ted Winslow, brand product manager, CertainTeed Insulation

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability? Ted Winslow, Brand Product Manager – Building Science, Systems & Technical Marketing, Insulation

???????????????????????????????The most compelling thing for me in regards to sustainability is seeing the evolution of how people are thinking of sustainability and energy efficiency. It is not just a one-stop solution and it is not about specific products. They want to have a holistic, systems approach to solving problems and want to know and understand how systems will impact the habitat as a whole. For example, if you increase the insulation in a building and make it tighter, how does that impact other things like moisture management? People are starting to realize that no matter how tight or impenetrable you build a building – moisture, for instance, will still potentially find a way in and what will need to be done to resolve the problem?

When you are dealing with a systems approach, each system created will be different depending on the needs for the structure. The possibilities are endless.

 

Green Thought Leader Helen Sanders, vice president, Technical Business Development, Sage Electrochromics

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability?

Helen_Sanders_cropFor me the most compelling thing with regard to sustainability is the recognition of the human impact of day light. It is important for buildings to allow enough day light in but not to the point of being uncomfortable for the people inside. Day light is good for your health. It has been scientifically proven that if you don’t have enough day light at the right times of the day it can have significant health impacts such as increases in cancers, weight gain and mood disorders.

The design of buildings for the admission of day light is a 21st century imperative. We’ve got to try to design our buildings differently. In the 70’s and 80’s we started to build these massive footprints of buildings where very few people could be near a window. We did that because electricity was inexpensive so it allowed us to build bigger. Now we are seeing the downside of that from a health perspective. We’ve got to start doing something different with our building design to improve and harnass day light.

Green Thought Leader Bob Marshall, manager, Building Science, CertainTeed Gypsum Canada

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability?

Bob MarshallIn Canada, we have a much different view on energy efficiency and zero energy for buildings. Targeting energy efficiency is not only a priority but a regulatory requirement in Canada. The government is not waiting for people to take the 3 percent of the buildings that are LEED to a higher energy efficiency, they are mandating it in regulation.

Toronto, where I am from, is the fourth largest city in North America and has the highest energy efficiency standard for buildings in North America. It is 25 percent higher than the Ontario building code which is quite high in comparison to other parts of North America. We are following the course that Europe has taken and making it law to implement this for all buildings.

We will be the first jurisdiction in North America to mandate the maximum energy use intensity in a building and we are doing this for all buildings. It will be part of the next building code requirements.

We need to change the game with regard to the goals for energy efficient buildings and mandate it.

Acoustic Ceilings: Classroom Acoustics Webinar and Panel Discussion

ASSAABLOYWhat impact can you as the designer bring to a classroom setting given that you are not going to be teaching? One of the things you potentially bring is the ability to impact the environmental acoustical value of the space.

The 21st C classroom is a more diverse place than ever before. With the mainstreaming of children with learning disabilities, physical challenges and language barrier issues, it is more important than ever to have an acoustically efficient environment. To create a design which does not addresses the lowest common denominator just seems wrong.

On Wednesday, November 12 from 12:00 – 1:30 pm ET CertainTeed will conduct a Classroom Acoustics Webinar followed by a panel discussion that will explore, in depth, the challenges of educational space design. Attendees will learn:

  • Why Acoustics Matter
  • Fundamentals of Sound and Acoustics
  • Understanding the Primary Acoustic Problems in Schools
  • Background Noise
  • Reverberation
  • Signal-to-Noise Ratio
  • Classroom Acoustics and LEED
  • Challengers and Solutions through Academic Research

Robert Marshall, Manager for Marketing Technical Services for CertainTeed Ceilings, has spent a career working with acoustical ceilings as a private contractor and now in the manufacturing sector. He will share his vast knowledge on this subject and will also participate in a panel discussion lead by Mark Fowler, Editorial Director, Walls & Ceilings. Also on the panel will be:

  • Christopher Pollock, PE, CTS, LEED AL BD+C – Partner, DC Regional Director, Cerami & Associates
  • Edward Dugger, AIA, ASA, NCAS, INCE – Senior Acoustical Consultant, Edward Dugger & Associates
  • Alana F. Dunoff – Associate Adjunct Professor of Facilities, Tyler School of ArchitectureTemple University
  • Dawn R. Schuette, FAIA, LEED AP – Partner, Threshold Acoustics

 You can sign-up for this webinar/panel discussion right here. We look forward to having you join in this great discussion.

 

 

Green Thought Leaders – Robert Marshall, manager, marketing technical services, CertainTeed Ceilings

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability?

I think the most compelling thing is the marketing of transparency. Five years ago all the issues that we talk about in transparency, had we had them at that point in time, we couldn’t have given this information away.  But today because of the inclusion in LEED, the references to transparency that are now part of Version 4, everybody we go to visit, either knows about it and wants to know if we have it or has heard about it and wants us to tell them about it.

It has opened up a whole new avenue for us. For CertainTeed and Saint-Gobain, we have a corporate-wide movement toward a transparency that is unprecedented from a global perspective that will trickle down to all our divisions.  At some point, there will be Life Cycle Assessments, Certified Environmental Product Declarations and Health Product Declarations that will be part and parcel of everything that we sell.

Green Thought Leaders – Drew Brandt, vice president, Marketing for CertainTeed Insulation

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability?

Drew Brandt 3When you look at sustainability you are looking at the structure itself – the longevity, the life, how it works – things are becoming systems. It’s not about individual products anymore so as you pull the systems together you have to understand how they operate together. Permeance is extremely important. As you look at air tightness with regard to moisture management, we now have to manage the moisture flow within that house. As moisture is generated inside and you need to get the moisture out of the house. You also have to make sure that moisture is not coming into the house from the outside.

Air tightness and moisture management are the most critical aspects of building design right now when it comes to sustainability. It affects everything from the products that are used to build the house, the comfort of the homeowners, and how the overall systems work.

Green Thought Leader – Lucas Hamilton, manager, Building Science Applications

While at Greenbuild 2014, we asked our technical thought leaders the following question:

What is the most compelling thing happening in your universe with regard to sustainability?

Lucas Hamilton

Lucas Hamilton

Lucas Hamilton: The most compelling thing for me is transparency and transparency documentation. I think it is one of the coolest things going on because it drives human behavior. It drives consumer behavior because now they have a chance to choose materials that they can get information on and it drives manufacturer behavior because when you have to show the world what you are doing you are more inclined to make positive changes with regard to the impact you are having on the environment. It pushes and pulls and does it for all the right reasons and without mandate. It uses the best part of our human nature on both sides. I think five years from now we will look back and see just how much of an impact is has made on how we make and purchase products.