Home Remodeling Month: A Time to Shine

Home-Remodeling-Projects-wpckiPinterest, Houzz, Facebook, Twitter — each and every day I see amazing home transformations that delight and inspire. I’m constantly in awe of the skill and craftsmanship behind these remodeling projects. And, while smaller scale projects are suitable for ambitious DIYers, there’s something to be said for hiring a professional remodeler and getting the job done right.

Both the National Association of Home Builders (NAHB) and National Association of the Remodeling Industry (NARI) issue a rally cry during the month of May to recognize the work of professional remodelers and encourage homeowners to tackle a long-awaited renovation or needed repair.

Coined “National Home Remodeling Month,” both NAHB and NARI offer a host of resources to help remodelers shine and boost their bottom line. From logos, to social media posts to press release templates, there’s a myriad of tools that remodelers can use in their local markets. All of these promotional materials offer a unique way for remodelers to sharpen their competitive edge.

Also, this is a great time for remodelers to revisit the annual Cost vs. Value Report published by Hanley Wood and share this valuable information with their customers. The report outlines the remodeling projects that result in the greatest return on investment. For example, here’s a rundown of a few high-ranking projects from the most recent report:

Type of Project Return on Investment
Entry Door Replacement 96.6%
Deck Addition 87.4%
Garage Door Replacement 83.7%
Attic Bedroom 83.4%
Vinyl Siding Replacement 78.2%

Overall, remodelers bring curb appeal, comfort and value to our homes and that’s certainly something to honor and recognize during the month of May. Do you have an interesting remodeling project currently underway? If so, share you story here!

 

Homeowner Trends: Remodeling is In

Screen shot 2014-04-14 at 3.38.39 PMHouzz indicates that the vast majority of homeowners prefer to remodel their home rather than move. In a webinar hosted by Qualified Remodeler magazine, Liza Housman from Houzz — an online remodeling and design platform —  provided an in-depth look into their annual Houzz & Home study, which included the participation of more than 155,000 homeowners. A few key highlights…

  • 91 percent of homeowners said that reviews and recommendations are a top priority in hiring a contractor. A valuable reminder that customer service should always be top of mind!
  • 5 percent of homeowners spent more than a year researching a remodeling project — a sign that remodelers might need to exercise more patience in closing the deal with some customers.
  • Top remodeling projects included kitchen (31%), bathroom (27%), and patio (22%).
  • The highest-ranking replacement projects involved flooring (26%), window and door (21%) and roofing (15%)
  • For kitchen and bath remodeling, more than 40 percent of projects entailed framing or structural work — which definitely caught our attention since any project that guts to the stud is a great time caulk, seal and insulate in addition to aesthetic improvements.

Overall, the survey uncovered great opportunities for growth potential. Let’s get to work!

Tips for Inspecting Low or Steep Slope Roofing Systems

Two of the things you should do every spring and fall are clean your gutters and inspect your roof.  Whether it is a steep slope or low slope roof you need to get up close and inspect for any defects or damage to the roof system.  If you have the safety equipment and training then get up there  and do it but if you don’t, call your roofer and schedule a time for them to take a closer look for you.

This has been a rough winter – record snow and record cold in most parts of the country.  From the additional deflections that have occurred under that snow load to the extreme expansion and contractions that have taken place due to the wild temperature swings, our roofing systems have undergone more wear and tear than usual. 

So, before those legendary April showers begin, make sure your roof drainage is open and not blocked.  While you have someone up there, look for problems, look for failures, and look at where things meet and in the corners. A little bit of maintenance NOW can prevent a lot of tear-off later.

I will be presenting a webinar on Wednesday, March 26, at 2:00 pm EST on the topic of Self Adhering Membrane Roof Systems.  There are many types of systems with new techniques and products to make maintenance and replacement much easier and cost effective.

If you are in need of updated techniques and tips for your roofing systems, please join me for the webinar.

Freeze and Thaw of Winter Can Cause Problems for Your Roof

It’s been a crazy winter!  And we still have two months to go. Have you noticed all the potholes on the roads? Well, obviously, the potholes are the result of the freeze/thaw we have been going through.  The rapid swings in temperature can wreak havoc on the asphalt roads and cause them to fail.

imagesCA630XEYWhat’s the next biggest asphalt thing in your life?  It’s your roof.  Every time you see or don’t see and hit a pothole, think about your roof.  It might be worth the preventive maintenance to have a professional get up there and take a close look.  The continual heating/cooling can cause ice dams which occur when accumulated snow on a sloping roof melts and flows down the roof until it reaches an area cold enough and then refreezes, typically at the eaves. The ice formed in such a way often grows and “backs-up” the roof pushing its way under the shingles and damaging everything in its path. This is a situation that you want to identify early.

If you have a professional look at your roof and need to make repairs or replace your roof choose your installer very carefully.  A roof that is installed improperly will not be covered by a manufacturer’s warranty. Make sure you choose an installer who not only is very experienced but is also credentialed by the manufacturer whose product they install. Very often you can find credentialed contractors at the manufacturer’s website. While there, why not also look for contractors who participate in “take-back” programs to divert your old roof from going into a landfill.

Remember, whether you dodge or ford those potholes, they might actually be doing you a favor by reminding you to think about your roof.

The 12 Months of Homebuilding by CertainTeed

140ja0hIn the first month of homebuilding, my true love gave to me, a piece of land overlooking a scenic ravine.

In the second month of homebuilding, my true love gave to me, an awesome set of architect house plan drawings.

In the third month of homebuilding, my true love gave to me, a Form-A-Drain™ 3-in-1 Foundation footing system for drainage ease.

In the fourth month of homebuilding, my true love gave to me, a high quality, two-story wood framed home built to please.

In the fifth month of homebuilding, my true love gave to me, CertaWrap™ weather-resistant barrier and Cedar Impressions® Polymer Shake Siding in ivy green.

In the sixth month of homebuilding, my true love gave to me, thermally efficient Optima® blown-in wall insulation and Air Renew™ drywall to rid me of those VOCs.

In the seventh month of homebuilding, my true love gave to me, Ecophon® Focus Ds acoustic ceiling tiles for my media room and a 70-inch big screen TV.

In the eighth month of homebuilding, my true love gave to me, a well-insulated attic filled with InsuSafe® SP.

In the ninth month of homebuilding, my true love gave to me, a roof featuring Landmark Solaris™ solar reflective shingles complemented with Apollo Solar Roofing® to make my own energy;

In the 10th month of homebuilding, my true love gave to me, an EverNew® LT Deck and a yard surrounded by a Chesterfield Vinyl Fence for privacy.

In the 11th month of homebuilding, my true love gave to me;  Restoration Millwork Trim® to finish our dream; an EverNew LT Deck and a yard surrounded by a Chesterfield Vinyl Fencefor privacy; a roof featuring Landmark Solaris solar reflective shingles and complemented with Apollo Solar Roofing to make my own energy; a well-insulated attic filled with InsuSafe SP; Ecophon Focus D acoustic ceiling tiles for my media room and a 70-inch big screen TV; thermally efficient Optima blown-in wall insulation and Air Renew drywall to rid me of those VOC’s; CertaWrap weather-resistant barrier and Cedar Impressions Polymer Shake Siding in ivy green; a high quality, two-story wood framed home built to please; a Form-A-Drain 3-in-1 Foundation footing system for drainage ease; an awesome set of architect house plan drawings; and a piece of land overlooking a scenic ravine.

In the 12th month of homebuilding, my true love gave to me:  the keys to a brand new dream home built with CertainTeed….

 Happy Holidays from all of your friends at CertainTeed!

 

 

 

AIA Convention Takes on the Mile-High City

AIA2013Welcome to Denver! The 2013 American Institute of Architects (AIA) Convention is ready to go.  Each year exhibitors look for ways to entice attendees to their booth.  This year, the Saint-Gobain family of businesses – led by CertainTeed — is taking a new approach by bringing technical and building knowledge, and solution-based insights such as indoor environmental quality, acoustics and moisture management to our booth that can have a positive impact on the design of buildings in general.

Over the past year, we have offered accredited building science courses via webinar and our online continuing education platform to builders, designers and architects.  This practice is helping to shape sustainable building.  This year we are bringing some of these courses to the AIA Convention through our Learning Lounge.  To complement this effort, the Saint-Gobain booth (2108) is staffed with technical experts across our companies who can offer building knowledge and systems expertise unequaled in the industry.

You can still talk about products, but our Building Knowledge Bar with our experts can take the conversations to a new level. You can also tweet us questions @certainteed and we can hook you up with the right expert to answer your question.

Although our courses are sold-out, we will be blogging and tweeting questions and observations that are raised in the sessions that could apply to a problem or issue you are facing. Just follow #AIA2013.

We hope to see you over the next few days at booth 2108 to share what new innovations are taking place within the Saint-Gobain family of businesses and to be your premier resource for building knowledge.

Generating Buzz for Professional Remodelers

NAHBRemodelingMonthTo help promote the benefits of working with a professional remodeler, the National Association of Home Builders (NAHB) has designated the month of May as National Home Remodeling Month.

Websites such as Pinterest or Houzz might make home remodeling projects look like a breeze, but there’s something to be said for bringing in a professional remodeler to get the best results. After all, how many of you remodelers have been called to bail out a homeowner with a botched DIY remodeling project? These sites can also be a good way to showcase you work.

Add this with compelling signs that homeowner demand for remodeling projects is on the rise and it couldn’t be a better time to proactively educate homeowners on the value of a professional remodeler.

An article from BuildingOnline reports strong growth indicators for remodeling in the first quarter of 2013. It’s reported a main contributor to this is that many homeowners now need to address projects that they had postponed for a lengthy amount of time. A recent study by the NAHB shows kitchen and bathroom projects remain the most popular remodeling jobs—both projects were up 17 percent from just a few years ago.

Whether it is the experience a professional can provide or the accurate costs and timeline, homeowners should recognize when it’s necessary to call in the experts and get the job done right the first time.

The NAHB also provides a recap of tools available to help advance your remodeling business. The materials can easily be adapted for use on an ongoing basis.  Remodelers should also research manufacturers for special programs that can help reduce costs on projects.

May might be National Home Remodeling month, but the opportunity to promote the benefits of a professional remodeler is a message that resonates 365 days a year.

Eric Nilsson is Vice President, Corporate Marketing for CertainTeed Corporation

It’s Easy to Lower Energy Bills – Insulate!

BuilderLiveI continue to be amazed at tradeshows how attracted attendees are to photovoltaic (PV) products. It is admittedly an exciting technology and I saw this again at the Greenbuild and the International Builders’ Shows.  At this past IBS show, our Builders’ Resource Center answered many questions on many topics but clearly the most interest was again regarding integrated photovoltaic roofing and PV panels.

I guess what I find so amazing is how much time people will dedicate to evaluating the return on investment (ROI) for PV while remaining so unwilling to spend even a little effort going after low hanging fruit that might not be as exciting or visible. PV can be a good investment for many folks but it could be a great investment if they improved their baseline consumption first.

Insulate, tighten up that ductwork and envelope while ensuring proper fresh air and then the same PV investment can go from providing say 50 percent of your power needs to providing 75 percent. There’s an old African proverb that says: “if you want to go fast go alone but if you want to go far go together.” Nothing could be truer in a situation such as this. Every little effort you make can combine to have an impact greater than the sum of the parts.

Another thing I often hear during trade show discussions about solar is that folks are going to wait a little longer until they get into the PV roofing (they have a new roof they don’t want to disturb just yet, they are waiting for the right client to force their hand, they heard that prices are going to keep dropping as more folks get into it, etc…). I understand. It’s not a small investment and so it should be done with prudence.

But…. adding insulation and improving the building envelope need not wait. Material prices for these types of products are near historic lows and labor is trained, willing, and eager to do the job. You will begin saving money on your energy bill immediately and perhaps your new cash flow properties will actually allow you to get that super sexy solar even sooner.

 

Vegetative Roofs Could Save On Water Bills

Lucas Hamilton

Lucas Hamilton is Manager, Building Science Applications for CertainTeed Corporation

Often, when I am conducting seminars on sustainable solutions for buildings, the question comes up regarding the benefits of a vegetative roofing system.  One of the major benefits starting to take place provides a boost to a company or building owners’ bottom line – reduced water bills!

Some major municipalities such as Portland, Oregon are beginning to reward building owners with reduced water bills when systems are put in place in or on the building to reduce the storm water run-off.  The reason for this is many municipalities have a co-mingled system where storm water and sewer discharge are carried through the storms drains to the treatment plant together. Very often, in a significant rain event, the capacity of the system is overwhelmed. As a result, the overflow of raw effluent runs into estuaries and the municipality can incur fines because the storm drains were overloaded.

LiveRoof

What I have seen is that companies who take measures to control the rainwater run-off on their sites are starting to be rewarded for their efforts.  One practice which is gaining in popularity is the utilization a vegetative or live roof and municipalities are rewarding companies for installing vegetative roofs by reducing water rates.  That can be a significant savings for a large, multi-tenant building.

When you think about it, this is a very interesting angle that municipalities are taking to promote the use of green roofs.  It is a win-win in that it controls utility costs for the building owner which offsets the cost of the installation of the vegetative roof.  It is a positive for the community because it helps to maintain and prolong the life of the utility systems by not overloading them. It also can provide a nice environment for occupants if they have access to the roof.

The 12 Months of Homebuilding by CertainTeed

Mike Loughery

Mike Loughery

Mike Loughery is Director, Corporate Marketing Communications for CertainTeed Corporation

In the first month of homebuilding, my true love gave to me, a piece of land overlooking a scenic ravine.

In the second month of homebuilding, my true love gave to me, an awesome set of architect house plan drawings.

In the third month of homebuilding, my true love gave to me, a Form-A-Drain™ 3-in-1 Foundation footing system for drainage ease.

In the fourth month of homebuilding, my true love gave to me, a high quality, two-story wood framed home built to please.

In the fifth month of homebuilding, my true love gave to me, CertaWrap™ weather-resistant barrier and Cedar Impressions® Polymer Shake Siding in ivy green.

In the sixth month of homebuilding, my true love gave to me, thermally efficient Optima® blown-in wall insulation and Air Renew™ drywall to rid me of those VOCs.

In the seventh month of homebuilding, my true love gave to me, Ecophon® Focus Ds acoustic ceiling tiles for my media room and a 70-inch big screen TV.

In the eighth month of homebuilding, my true love gave to me, a well-insulated attic filled with InsuSafe® SP.

In the ninth month of homebuilding, my true love gave to me, a roof featuring Landmark Solaris™ solar reflective shingles complemented with Apollo Solar Roofing® to make my own energy;

In the 10th month of homebuilding, my true love gave to me, an EverNew® LT Deck and a yard surrounded by a Chesterfield Vinyl Fence for privacy.

In the 11th month of homebuilding, my true love gave to me;  Restoration Millwork Trim® to finish our dream; an EverNew LT Deck and a yard surrounded by a Chesterfield Vinyl Fencefor privacy; a roof featuring Landmark Solaris solar reflective shingles and complemented with Apollo Solar Roofing to make my own energy; a well-insulated attic filled with InsuSafe SP; Ecophon Focus D acoustic ceiling tiles for my media room and a 70-inch big screen TV; thermally efficient Optima blown-in wall insulation and Air Renew drywall to rid me of those VOC’s; CertaWrap weather-resistant barrier and Cedar Impressions Polymer Shake Siding in ivy green; a high quality, two-story wood framed home built to please; a Form-A-Drain 3-in-1 Foundation footing system for drainage ease; an awesome set of architect house plan drawings; and a piece of land overlooking a scenic ravine.

In the 12th month of homebuilding, my true love gave to me:  the keys to a brand new dream home built with CertainTeed….

Happy Holidays from all of your friends at CertainTeed!